
Marketing Consultant
Shello Cosmetics (Pvt) Ltd.
Jan 2026 — Present
Leading digital marketing and social media strategy, paid Meta campaigns, influencer and user-generated content activity, communication planning, and performance optimisation.

A strategic advisor and hands-on operator helping leaders connect marketing, business growth, operations, and technology.
Kayen Akeel is a marketing and business consultant with specialised experience in digital strategy, backed by an MBA and an earlier career in computer science and enterprise IT.
He works across brand positioning, business growth, sales and operations, digital transformation, paid advertising, social media, content, stakeholders, and people. His role can move from strategic advisory to hands-on coordination and execution when the work demands it.
“Connect the strategy, the people, and the work required to make growth happen.”
Kayen brings commercial perspective, digital fluency, operating experience, and a willingness to stay close to delivery.
Ongoing work keeps Kayen close to real campaigns, customers, teams, workflows, and growth decisions.

Shello Cosmetics (Pvt) Ltd.
Jan 2026 — Present
Leading digital marketing and social media strategy, paid Meta campaigns, influencer and user-generated content activity, communication planning, and performance optimisation.
Finez Furniture and Interior (Pvt) Ltd.
May 2025 — Present
Overseeing operations, compliance, strategic marketing, customer communication, workflow improvement, and marketing-led sales support.

Mogo Media Academy
Aug 2024 — Present
Developing student-recruitment strategy, multi-platform advertising, youth-focused content, and integrated campaign execution across digital and traditional media.

Lakmedura
Aug 2024 — Present
Leading digital marketing, social media management, digital advertising, and brand strategy to support visibility, engagement, and customer acquisition.
Previous engagements spanning AI, business expansion, education marketing, branding, and state-enterprise transformation.
Led digital outreach, brand positioning, client engagement, strategic networking, and enterprise-focused marketing for AI-based business solutions.
Developed a total business plan to support the company's expansion.
Developed creative digital marketing and branding strategy and execution around a 12,000-student recruitment objective for the 2024/26 academic years.
Provided consultancy input to the amalgamation of CFCL and CCFL in establishing State Fertilizer Company Limited.
Earlier roles built the mix of commercial, communication, data, systems, and delivery experience behind Kayen's current practice.
Advist Ceylon Consultancy, Sri Lanka — Delivered tailored digital marketing strategy and execution for higher education, hospitality, food, apparel, professional services, and technology clients.
Sri Lanka Technological Campus — Developed business and marketing plans, managed social platforms and customer data, coordinated integrated campaigns, worked with press and PR partners, and managed budgets.
Millennium IT ESP — Built hands-on experience supporting technology systems and operating in a structured enterprise IT environment.
Saegis Campus — Applied computer-science and technical knowledge in a higher-education operating environment.
Millennium IT — Established an early foundation in enterprise technology, systems, and professional delivery.
Selected achievements from Kayen's university-advancement and integrated campaign work.
Generated for a newly launched degree through digital marketing during 2018/19.
Generated for the relaunched Web Development Programme in 2019.
Experience across digital, television, radio, print, PR, activations, and social media.
The work connects commercial strategy with practical execution rather than treating each discipline in isolation.
Combining brand positioning, digital advertising, social media, integrated campaigns, content, influencer activity, and hands-on optimisation.
Connecting expansion, sales, customer acquisition, workflows, compliance, and operating discipline to practical growth plans.
Bridging commercial goals with a computer-science background and experience in enterprise systems and IT consulting.
Aligning leaders, teams, partners, responsibilities, communication, and contingencies so strategy survives contact with the real work.
Formal qualifications that support a practice spanning commercial strategy, marketing, operations, and technology.

Canterbury Christ Church University, United Kingdom
Completed January 2021

University College Dublin, Ireland
Completed September 2016
Bring the growth, marketing, operating, or digital challenge to a confidential first conversation.